Our Staff

In the Showroom

Wendy Werner - President/Owner Carpet TownWendy Werner

Wendy has been President since 1996, and owner since 2001, following her father and brother. Her past lives include being a preschool teacher and mental health therapist. She lives with her three dogs: Cooper, Gracie, and Sophie, who often come to the store with her. She enjoys spending time with her grown children, and grandsons. Her passions are long walks and Zumba.

Jonathan Werner, retail and wholesale sales managerJonathan Werner

Jonathan joined the Carpet Town family in 1996 as a warehouse employee while going to high school and college. He started in sales in 2004, and continues this as a retail and sales manager. Jonathan was married in 2006 to his wife, Kari, and he is an avid Packer and Brewer fan.

Head Interior DesignerDianne Adam

Dianne has been Carpet Town’s Head Designer and Design Center manager for the past 28 years. She has won numerous awards for her design including many for the Metropolitan Builders Parade of Homes. She has also served as a judge for this venue. Dianne has designed homes and condos nationally, including Fort Meyers, Chicago and Marco Island. Nothing pleases Dianne more than making a Carpet Town’s customer’s room or home beautiful. She lives with her husband Tony and her three dogs.

Richelle Lingnofski Administrative Assistant at Carpet Town

Richelle Reha

Richelle has worked at Carpet Town for 7 years as the administrative assistant and marketing coordinator. She has over 16 years of customer service experience and enjoys cooking, volleyball, art and being a mom to her 13 year old daughter Ava.

Sales Associate at Carpet Town, West AllisTom Rickun

Tom has had a sales career with Carpet Town since 1975, after starting in the warehouse in 1974. Tom’s passion is sales, and he has won numerous national awards in the flooring industry, as well as having articles written about him in industry news magazines. Tom enjoys golf, family and friends, and is proud to be a volunteer in grief counseling.

Sales Associate Dan Kilbride

Dan has been a salesperson for 15 years at Carpet Town, but has been in the flooring industry for 39 years. During his free time, Dan enjoys watching football, golf, Nascar racing, NCAA basketball and is an active karaoke singer.

Carpet Town Sales AssociateJosh Eisner

Joshua has been a member of Carpet Town’s sales team for 12 years. Joshua attended MIAD and has a passion for art and design. He enjoys being creative in all aspects of his life, including working with customers to create a great home environment.





Kristin Newlun

Kristin has been a member of the Carpet Town family for over two years. Before taking on the sales position here, Kristin was in fashion retail for the past 23 years. This makes her an excellent color coordinator, which plays out nicely in the flooring industry! Kristin enjoys traveling to beach destinations and is also a lover of the snowy Wisconsin weather. She is a proud mom to four boys, the two younger ones being twins.




Meet Cooper our carpet stain expert - Pets are welcome at Carpet Town!Cooper,
In-house “Pet Stain Removal Expert”

Since 2012

Pets are ALWAYS welcome at Carpet Town! Get answers to your removal questions.

Cooper has served as the official Pet Stain Expert at Carpet Town for the past 7 + years. He has experienced the “staining” situation himself and is totally aware of dealing with them.

Visit Our Showroom

Gracie the dog - Bring your dog shoppingGracie,
In-house “Pet Stain Removal Expert”

Gracie has been the official Customer Greeter at the Carpet Town showroom for 6 years and counting. She enjoys carrying her ball around the showroom as well.

In the Warehouse

Warehouse Manager Bob Machmueller

Bob has been part of the Carpet Town Team for 38 years, and warehouse manager for 29 of them. Bob’s favorite hobby is fishing, whether on ice, or water and in any temperature.

Bookkeeping & Human Resources director Donna Wofford

Donna has been with Carpet Town for over 22 years. She is the Head Bookkeeper and handles all financial records as well as being the Human Resources director. Donna has been married to Al for over 29 years and enjoys spending time with her grown children and her grandson Braidon.

Dave Peterson

Dave has been an expediter with Carpet Town for 24 years. He helps assess customers with any flooring concerns when he is at the home or job site at the time of measure. Dave lives with his wife Donna, and thinks of himself as a part-time farmer.

Our In-House Flooring Installers:

STAFF flooring installaters at Carpet Town

Your flooring is installed by our employees, not subcontractors. Just look at this experience:

  • Matthew Creel: Carpet Installer 34 years
  • David Schumacher: Carpet Installer 34 years
  • Tim Beneke: Carpet Installer 41 years
  • Jeremy Peterson: Carpet and Hard Surface Installer: 12 years
  • Eric Schluter: Carpet Installer 29 years
  • David Schulz: Carpet Installer 16 years
  • Daniel Grabarz: Hard Surface Installer 15 years
  • Greg Reilly: Service Manager 15 years

Read more: Why employed flooring installers is an important consideration.